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We don’t need to tell you it’s been a long year-and-a-half. Recovery from the Covid-19 pandemic is still uneven, but we’re finally starting to see light at the end of the tunnel.
At Vertical, we couldn’t be prouder of how our team adapted to their new normal. As the vast majority of business and social interactions moved online, we underwent a digital transformation, too.
We completely redesigned our digital magazine to be user-friendly for mobile. We took it from a bimonthly to a monthly publication, delivering more content than ever before. We also rolled out a new website and ramped up our social media coverage, strengthening our position as the global helicopter industry’s No. 1 trusted resource.
These developments are here to stay. But know what? We can’t wait to get back to the “old” normal, too. Back to travel, back to trade shows, and back to safely seeing our friends in the industry face-to-face. Most importantly, getting back into the field to visit with helicopter operators — the core of what Vertical has always been about.
We’re optimistic about the year ahead and know that many of our readers are, too. As the world moves forward into a new phase of growth, let us help you make the most of the recovery. With a larger, more engaged audience than ever before, Vertical is the perfect way to put your brand in front of customers who are ready to spend. Let them know that you, too, have made it through to the other side and are prepared to do business.
Although it hasn’t been easy, we’re excited about what we’ve been able to accomplish over the past year. We’re looking forward to telling your stories, too — and to catching up over a drink at an upcoming show.